POSSIBLE: A Guide for Innovation

  What is Possible ?                                                           


About the Author


 

Since graduating from the University of Tennessee at Chattanooga with a degree in psychology, author William Barr has devoted his life to the study of the psychological phenomena of creativity, and as an extension of that, the subject of innovation and its benefit to society.

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"Business has just two functions: marketing and innovation."                                 - Peter Drucker, Economist